The jewelry features sterling silver and the word “SurThrivor”. Pieces are embellished with Swarovski crystal and croc embossed leather. The line includes a bracelet, a lariat and a tag necklace. Retail prices are $80 for the bracelet, $65 for the lariat and $55 for the tag necklace. The jewelry is the latest in the SurThrivor™ line of products to be released and is timed to celebrate October’s Breast Cancer Awareness Month. 

The jewelry will be available starting September 1, 2011 at Tallulah Belle, 114 West Third Street, Rochester, Michigan 48307 and www.etsy.com/shop/lagemmajewelry

The jewelry was designed for The Pink Fund by designer Dina Lamontagne. While proceeds will fund the non profit, the primary goal of the jewelry is to advance the message of SurThrivor™ - a core philosophy of The Pink Fund.

Pink Fund Founder Molly MacDonald states, “We have been searching for a way to embody the concept of the SurThrivor™. As women we often wear our hearts on our sleeves. With this jewelry we can “wear” our cancer journeys in a way that will inspire others. The SurThrivor lives in all of us.”

Jewelry designer Dina Lamontagne describes the design philosophy as representing the battle scars that a SurThrivor™ wears with honor. “The hammered edges represent every battle and every scar left behind both emotionally and physically.  The high polished finish represents the unrelenting spirit that shines from within” She continues, “It is this combination of beauty, determination and strength that reveal something more beautiful than it was before.  It reveals a true SurThrivor™.”

Details on Jewelry
There are two sterling silver necklaces both on an 18 inch shiny cable chain with lobster claw clasps.

Lariat Necklace
The lariat necklace features a vertical SurThrivor tag charm, 1.25" x .25", which dangles from a handmade charm designed to look like Pink Fund's signature awareness ribbon heart, measuring 5/8 of an inch wide.  It retails for $ 65. Photo Attached. Credit Dina Lamontagne.

Tag Necklace
The tag necklace features a horizontal SurThrivor tag, 1.25 ", that is attached to the cable chain. Both SurThrivor tags have the brushed finish over the word and the hammered high polished edges. It retails for $ 55. Photo Attached. Credit Dina Lamontagne.

The Bracelet
Bracelet features a Sterling silver medallion measuring 2 by 0.5 inches with a satin finish over the hand stamped lettering and a high polished finish on the hammered edges.  It is fastened to a genuine croc embossed leather band with Swarovski crystal rivets. The watch band style bracelet is a standard 8" long and will accommodate up to a 7.25 in diameter wrist.  It retails for $80. Photo Attached. Credit Dina Lamontagne.

SurThrivor Product Line
Other products created for the SurThrivor line include two hats designed by Wyandotte Milliner Gena Conti. The Pink Fund "Femme Fedora" and The Pink Fund "Pack-Able" are made of hot pink velour felt trimmed with black grosgrain ribbon band with a matching bow at the side. Details are available at www.thepinkfund.org

The Pink Fund
The Pink Fund provides short-term financial aid through direct bill payment on behalf of women and men in active breast cancer treatment who have lost all or part of their income as a result of their treatment protocol. The most frequent need is for coverage of mortgage/rent, utilities, insurance policies and automobile loans.

Founded in 2006, The Pink Fund is governed by a volunteer board of directors, and assisted by an advisory council. Supporting organizations, businesses, and individuals host special events and fundraisers throughout the year. The Pink Fund coined the term SurThrivor™ and has created a branded line of SurThrivor™products to promote the mission and support the organization.

For more information, or to schedule an interview, contact Melissa Bunker (313)886-9074.  Photos are available at www.thepinkfund.org.  Additional photos are available by request at marketwrite@comcast.net.